BTS’s Jungkook has caused a global sensation by teasing the launch of a YouTube channel for his dog.
Without an official announcement and with nothing but a shared link, Jungkook attracted hundreds of thousands of subscribers, once again proving the massive influence of K-pop artists worldwide.
On the 8th, Jungkook shared a YouTube channel link for his dog on the Instagram account “Bowwow_bam” with the caption, “Have a good Bam – just made it for now.”
Despite the lack of promotional content, the channel surpassed 100,000 subscribers within just 2 hours, earning the Silver Play Button.
In only 5 hours, the subscriber count reached 200,000, and by the morning of the 9th, it exceeded 400,000, continuing its upward trajectory.
This follows the success of the Instagram account for Jungkook’s dog, launched in April.
At that time, the account set a world record for reaching 1 million followers in just 4 hours, the fastest for a pet account.
It went on to achieve 2 million followers in 7 hours and 3 million in 17 hours, with individual posts amassing over 2 million likes within a day.
The overwhelming response has positioned Bam as a global “pet influencer,” setting new milestones in the pet SNS world.
Jungkook’s achievements signify more than just impressive numbers.
The immediate, organic response without marketing campaigns highlights the extraordinary loyalty and engagement of his global fandom.
By connecting with fans through a universal topic like pets, Jungkook offers a natural and approachable communication style, establishing a new interaction model for K-pop artists.
Jungkook’s pet-related content stands apart from typical celebrity pet accounts.
By expanding platforms and diversifying content types, he explores new possibilities for pet-related content.
This not only unlocks potential within the pet content space but also strengthens bonds between artists and fans through relatable, heartfelt engagement.
Jungkook’s move to YouTube builds naturally on his success with Instagram.
The video format allows for a deeper, more immersive sharing of his daily life with his dog, providing fans with enriched, dynamic content.
This diversification not only expands communication channels but also elevates content quality and authenticity.
Jungkook’s YouTube channel launch highlights the unrivaled social media power of K-pop artists.
By engaging fans with a universally appealing subject like pets, Jungkook has introduced an innovative and intimate communication model between artists and fans.
Anticipation is high for upcoming content and the new records his channel may set in the near future.